Gemalto N.V.
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Publicatie datum
30 mei 2016 - 07:01
Statutaire naam
Gemalto N.V.
Titel
TIM Brazil develops new mobile marketing solution with Gemalto
Bericht
Innovative tool promotes TIM apps and special offers and suggests value added services from other brands and partners
Embedded solution in devices eliminates data traffic for app downloads delivering new offers directly to the home screen
Rio de Janeiro and Amsterdam, May 30, 2016 - Database monetization, improved convenience for customers and expanded opportunities to offer innovative apps from third parties developers. These are the main benefits of a new agreement between TIM and Gemalto (Euronext NL0000400653 GTO), to develop a new mobile marketing tool focused on app installation. The mobile app push solution, part of Gemalto's LinqUs Mobile Engagement and Monetization product suite, is an innovative channel that suggests operator and partner apps and other content downloads via interactive smart messages, greatly simplifying device lifecycle management regardless of where or when a handset is purchased.
Datum laatste update: 28 juli 2024